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Celebrating Amberol customers in the national Britain in Bloom finals – Small towns and towns

Celebrating Amberol customers in the national Britain in Bloom finals – Small towns and towns

As the judging season draws closer, we continue our spotlight on Amberol customers who have made the national Britain in Bloom finals, looking at the categories of Small Town and Towns.

Britain in Bloom: Small Town


The South Devon town has a very active In Bloom group, demonstrated by the fact that they were awarded 10 achievement certificates by the RHS in 2020, including one of Continuing Excellence during Covid-19.

The town has a community garden where people can pick their own fruit and vegetables. They also involve local businesses, many of which have Amberol planters and hanging baskets to brighten up the town’s streets. A town colour scheme is encouraged to create continuity throughout Kingsbridge and the group also make good use of sponsorship which enables them to invest in plants, tools and materials. Kingsbridge in Bloom’s key areas of focus are even represented on tea towels and postcards available to purchase. With a range of It’s Your Neighbourhood projects also on the go, Kingsbridge is sure to have much to show the judges on their visit.


An entrant in Northern Ireland’s Tidy Towns competition, Randalstown is also the location for one of the RHS’ recently revealed community gardens. Tidy Randalstown was recognised in 2021 when one of its members won the Community Champion award; the town was also named Best Kept Town in the Translink Ulster in Bloom awards in 2018.

Tidy Randalstown recently had a fundraising drive to help purchase a set of Amberol’s self-watering hanging baskets, attracted by the fact that the baskets need watering less than traditional hanging baskets and therefore reduce the need for maintenance. There’s certainly a lot to celebrate in Randalstown in 2022!

Britain in Bloom: Town

Denbigh – Denbigh in Bloom 

Not only are Denbigh in this year’s national finals, but they are also hosting Wales in Bloom in 2023. The town attributes their award-winning floral displays in planters as helping to reduce vandalism in public places around the town.

The Denbigh entry was boosted this year by receiving a grant of £2,500 from the North Wales Police Commissioner’s Your Community, Your Choice fund. In excess of £400,000 has been handed out to deserving causes during the nine years that the scheme has been running, with some of the funds recovered through the Proceeds of Crime Act, using cash seized from offenders in addition to funds from the Commissioner.

A representative from Denbigh In Bloom commented: “The town looks better, and if it is looked after then people respect it more and we don’t get the same levels of anti-social behaviour and vandalism we used to see. Before we started Denbigh had one of the worst crime rates in North Wales but now it’s one of the best. Our town looks much better cared for and as a result of that residents love where they live, and each year come together to ensure their space helps Denbigh look it’s best for Wales in Bloom. It means more people want to come here and businesses are opening here. It’s a huge thing for the town’s economy and it’s all done by volunteers.”

We would like to wish the best of luck to all the well-deserving finalists, whether they are Amberol customers or not – your work makes such a difference to our world.

Can we help you?

To find out how Amberol products could help your organisation, call 01773 830 930 or email sales@amberol.co.uk.

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